The Freckled Frog


Started in Melbourne, Australia by Victoria Reading who could not find the right sort of toys for her boys Harry and Jock, which led her to create The Happy Architect, our very first product in 2009. Her boys were an integral part of the Freckled Frog testing team who have not been afraid to speak their minds on when Victoria has got a design right and also when she needed to go back to the drawing board. Combining their expertise with Victoria’s firsthand knowledge of what parents and educators wanted, The Freckled frog today has created over 100 products that are designed to be open-ended gender neutral toys promoting inclusiveness and cultural diversity which ensures the end result has everyone smiling.
Forest Stewardship Council (FSC®) certified
The Freckled Frog is also passionate about keeping our forests alive for future generations to enjoy, by ensuring wood comes from sustainable sources.